
Demo: https://youtu.be/bpdzF5rWnTs
Founded by Jason He & Alex Talamonti
Your customer data is a mess. It's spread across your CRM, data warehouse, product analytics, customer support tickets, and dozens of other tools. Your marketing team is left guessing. A prospect keeps looking at an expensive piece of furniture but never buys, so you assume it's the price. Your emails are shots in the dark.
They connect all your data sources to build a complete story for each prospect’s behavior. They tell you why they hesitate and automatically generate highly targeted emails that give them the info they need to pull the trigger.
As two conscious consumers themselves, they started Eden to help the brands they love to buy from.
While building partnerships with 100+ e-commerce brands at Phia, Alex realized the most valuable insights that drive conversions didn’t come from what customers did, but why they did it.
Jason learned the same lesson working with advertisers while at Reddit: the biggest wins didn't come from a clever ad, but from providing customers the information they needed to trust the purchase.
They work best with large DTC/e-commerce brands that have a lot of customer data and want to use it to create emails that drive more sales.