
Founded by Siddhartha Javvaji & Pratham Hombal
Siddhartha (CEO) and Pratham (CTO) have studied computer science at Stanford, where they’ve conducted AI and high performance compute research at renowned labs. They met in their freshman dorm at Stanford and have been roommates and building together since.
They’ve been in your shoes. They’ve launched features that flopped, ignored user feedback until it was too late, and learned the hard way that assumptions kill products. Now they’re making sure no other team has to learn it the hard way.
Here's the brutal truth: 90% of product failures happen because teams don't truly understand their users. You can’t really blame them because traditional user research is broken:
The result? Teams ship based on assumptions, not insights. Features flop. Users churn. Millions of dollars wasted.
What if you could ask "What do users think of our new product?" and get answers from hundreds of real users in under a few hours? That's exactly what Stratify does.
🚀 Define your Research Questions:
Simply describe what you want to learn about your product or upload product materials: "How do millennials feel about our pricing?" Their vetted AI researcher transforms your query into a comprehensive study framework in seconds.
🎯 Smart Participant Matching:
Set demographic and behavioral parameters or simply specify a query like "U.S., Gen Z, Online Shopper, Foodie". Their AI automatically finds the perfect participants from their network of millions of real users or directly within your own company’s customers.
🎥 Uncover Real Insights:
Watch their AI agents conduct hundreds of interviews simultaneously, asking follow-up questions that dynamically adapt to each participant’s unique responses. Uncover the why behind user behaviors that surveys and focus groups miss completely.
🧠 Instant Analysis:
Transform hours of interview content into actionable intelligence instantly. Search conversations semantically, generate reports and slides presentations, or simply chat with your data to find exactly what you need to know.