START: Cyrus Kelly, Co-Founder & CEO, tday.com “AI that turns your product into on-brand marketing content”

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Your product didn't fail.

No one saw it.

The best product often loses

Not because it's worse

Because no one saw it

Teams ship daily

Marketing got faster too

It just never stopped needing you

Open the recorder.

Fumble the demo.

Redo it fifteen times.

Edit.

Design.

Post.

Your flow is gone.

So next time you don't bother

That's how good products disappear

Cyrus Kelly and co-founder David McDonough were involved in 11 startups.

Every time, they became the marketing team

Never once enjoyed it

So they built tday

Connect your GitHub repo

Or point it at your product

Every release becomes a demo video of the actual feature.

On-brand graphics

Published to your channels

Ship an update and the demo updates itself

Because it's tied to what your product does

Not a one-time recording.

Not three hours in tday instead of four hours in Canva.

Minutes.

Then never thinking about it again (unless you want to)

The problem was never building

It was that no one saw it

Their mission is to make it so the best products do win.

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🎙️ Cyrus Kelly, Co-Founder & CEO, Tday on Fondo START pod

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00:20 — What tday does: marketing on autopilot for software companies
00:50 — Origin story: three engineers, 11 startups, always stuck doing marketing
01:35 — Why the best product doesn't always win
01:50 — Starting university at 13
02:15 — Building a student club platform with banking at 16
03:05 — The tech stack behind it
03:50 — Applying to YC four times
04:05 — Interviewing with Tom Blomfield
04:55 — How the product changed during the batch
05:35 — Not a better design tool: two minutes instead of hours
06:00 — Why repeated launches matter
06:30 — The idea of a product that records itself
06:50 — Who tday works best for
07:45 — Getting the domain
08:00 — What tday.com actually cost
08:45 — Eight months of waiting, and how the domain shaped the product
10:00 — Sam Altman offering $2 million in tokens
11:15 — Token maxing: agents running in parallel
12:20 — Where to find tday and Cyrus

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Check out tday.com