Rift launched 🚀 Close more deals, without landing in spam

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·
February 9, 2026

David J. Phillips @davj / 7:30 PM PST • February 16, 2023

Today, rift launched on Y Combinator’s “Launch YC”.

Launch YC: 📮 rift — Close more deals, without landing in spam


rift lets sales and growth teams send more cold emails that actually get replies.

The company is founded by Filip Twarowski & Edvard Eriksson. They met while working on the growth team at Pulley (W20). At Pulley, they learned that setting up a cold outbound email channel can be really hard, and founded rift in an attempt to make it easier.

HOW IT WORKS

With rift, email automation and deliverability are combined in a single product, and it takes care of the email infrastructure for you, freeing you up to focus on growing your business.


Image Credits: rift

To effectively sell over email, there are two key things you need to do:

1. Ensure your cold email infrastructure is set up correctly.

2. Send relevant sales emails to the right people.

rift does it all for you in a single platform. You don’t need to be an expert in email deliverability or cold outbound.

Image Credits: rift

The platform  helps you warm up and authenticate domains, send email campaigns, and validate contact emails.

They will work with you 1:1 on writing sales emails that actually get replies.

HOW TO LEARN MORE

Visit https://www.getrift.com/demo and schedule a call!