Bluma Launches: AI UGC Maker

By
·
March 18, 2026

Bluma recently launched!

Launch YC: Bluma - AI UGC Maker

"Your short-form AI content engine"

TL;DR: Bluma is the all in one platform for AI UGC that clones winning organic and paid ad video/slideshows. It allows you to remix content with a built in video editor and node-based canvas workflows. They are the first to crack de-editing - cutting each scene, removing and then adding back on caption, text and on screen image popups. No need to switch between different models and creative platforms to compile clips/assets.

Founded by Alisa Wu & Stephen Ni

Problem

UGC is very time consuming and requires recruitment, week long back and forths and expensive retainers/per video fees.

Oftentimes for both organic and paid, the best way to find a format is to copy adjacent competitors and remake their script/visuals exactly.

The whole process end to end is extremely long and expensive, ranging from researching, briefing, sourcing, reviewing, editing, making variations and distributing.

Solution

They believe that AI footage is getting and will continue to get so good that both will converge and be indistinguishable. As such, they can help bring together the whole marketing stack into one platform where all you need is a really good prompter and taste.

Let's say you want to recreate a winning UGC skincare ad. You can first take the URL and automatically de-edit each scene, captions, text and photo overlays. Then, you can use their asset maker to recreate all the shots exactly.

Then you can save all your workflows as templates in their node based canvas.

They allow you to split screen to work between assets and editing seamlessly - including a creative agent and capabilities like auto captioning.

You can also clone slideshows and create multiple variations in one canvas.

Learn More

Visit www.getbluma.com to learn more.

The team would love for you to try out their product! It is still in beta and any type of feedback is greatly appreciated. There is no waitlist or paywall and you can try starting today at https://www.getbluma.com/.

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