
Founded by Alisa Wu & Stephen Ni
UGC is very time consuming and requires recruitment, week long back and forths and expensive retainers/per video fees.
Oftentimes for both organic and paid, the best way to find a format is to copy adjacent competitors and remake their script/visuals exactly.
The whole process end to end is extremely long and expensive, ranging from researching, briefing, sourcing, reviewing, editing, making variations and distributing.
They believe that AI footage is getting and will continue to get so good that both will converge and be indistinguishable. As such, they can help bring together the whole marketing stack into one platform where all you need is a really good prompter and taste.

Let's say you want to recreate a winning UGC skincare ad. You can first take the URL and automatically de-edit each scene, captions, text and photo overlays. Then, you can use their asset maker to recreate all the shots exactly.
Then you can save all your workflows as templates in their node based canvas.

They allow you to split screen to work between assets and editing seamlessly - including a creative agent and capabilities like auto captioning.

You can also clone slideshows and create multiple variations in one canvas.
